Why investors are piling into niche sports
Title: The Surge of Investment in Niche Sports
Original: Streaming and festival-like spectacles are helping smaller leagues win young audiences
Rewrite: By leveraging streaming platforms and creating vibrant, festival-style events, lesser-known athletic leagues are successfully capturing the attention of younger demographics.
Source: The Economist Generated at: 2025-09-09 13:26:55 UTC

