The Economist

How AI is disrupting shopping

Seeking holiday presents? Simply consult a chatbot

Artificial intelligence is reshaping the retail landscape, transforming how consumers discover and purchase goods. As the festive season approaches, shoppers are increasingly turning to conversational AI tools to navigate the overwhelming array of options. Rather than sifting through endless product listings, customers can now rely on chatbots to provide personalized recommendations, compare prices, and streamline the decision-making process. This shift marks a significant departure from traditional search methods, positioning AI as an indispensable assistant in the modern shopping journey.


Source: The Economist Generated at: 2025-12-08 21:21:12 UTC

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